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The artist donates his £25k prize Mercury Prize to grassroots live spaces

Sam Fender accepting his trophy in his hometown
Sam Fender was awarded the honor recently in the North East

The star has handed over the full amount of his twenty-five thousand pound honor winnings to the MVT, which functions to protect the United Kingdom's grassroots music venues.

He was presented with the prize on mid-October as his third album his work was declared the best record of the last 12 months.

He has opted to hand the money over to the Music Venues Trust, in appreciation of the vital role local spots played in his early career.

"I personally couldn't be pursuing what I am doing today if it weren't for all the gigs I did around the North East, and beyond, when I was just getting going," said the artist. "These locations are legendary, but they are struggling."

Beginning in 2023, more than 150 of these venues have shut down – roughly one-sixth of the total UK scene.

Over the past year, top acts like Pulp, Coldplay, Katy Perry and Sheeran have all supported the Music Venues Trust in its attempts to support the industry, by including a modest fee to their admission fees, which benefits smaller concert halls.

He also joined in, collecting over £100k on his recent tour to support thirty-eight small stages across the UK.

The money helped locations that were dealing with possible closure due to challenges caused by floods, blazes and family tragedies, as well as licensing issues, court cases and sound issues.

Some locations received funding support in improving amenities and technical equipment that directly benefitted artists and fans.

"The notion that money from concerts in major spaces helps the independent spots, where it kicks off for musicians like me, is just common sense," Fender has stated.

The band Pulp performing
The group are among the artists who gave their award winnings to non-profits

He is far from the only musician to give his award prize money to good deeds.

Back when they received the trophy in 1996 for their album Different Class, vocalist Cocker declared that the band would donate their prize money to the non-profit War Child.

During 2002, musician she split her bounty across a few organizations, including the NSPCC and a Sickle Cell charity.

"I also gave a £1,000 to Highgate Newtown, to their gymnastics program, because I trained in gymnastics when I was younger and they required better apparatus," she told the media.

In recent years, the band donated their winnings to the youth organization that developed their group, alongside other local music groups.

Additionally 1994 winners M People gave their prize to a MS organization after a acquaintance was identified with the condition.

"The victory was ample," remarked artist Heather Small. "The money was the cherry on top but we didn't require the extra, because we had the main prize. So our winning impacted somebody else's life."

In the past week, the MVT announced it had saved several local spots in the South East, by placing them under local control.

One venue in the city and the second in the city were bought under the public acquisition program, which is supported by a national body and music fans who buy "ownership units" in the properties.

By

Tina Wiggins

A tech writer and digital strategist passionate about emerging technologies and their impact on society, with over a decade of industry experience.

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